Digital Marketing``MY TAKE ON IT

Technology is integrated into our lives more than ever before. With so many people online, it’s essential for businesses to be online as well. As our online presence continues to grow, the way we make online purchases will continue to evolve. Digital marketing is important because more and more consumers are online. Digital marketing is an immediate way to reach them. Traditional marketing can no longer reach people quite like digital marketing.

Benefits of Digital Marketing

Global reach – We live in a techno-era and to keep up with this change, establishing a website would allow you to find new markets and trade globally for only a small investment.

Lower cost – “Low investment, High Return”- a properly planned and effectively targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

Social currency - Digital marketing lets you create engaging campaigns using different types of rich media content. On the internet these campaigns can gain social currency - being passed from user to user and becoming viral.

Measurable results - One of the top reasons why digital marketing has succeeded in surpassing traditional marketing is the fact that it offers measurable results. With digital marketing strategies, you can get reliable and solid reports with numbers that tell you the how many people checked your email or even clicked on a specific link. This enables you to cut out the excess and focus on areas that give results.

Digital Marketing Benefits-this explains why Digital Marketing is important

Digital marketing is an easy way for companies to tell their brand’s story and brings companies to life on an online platform

Works Cited

Business2Community. (2018, 10 31). Retrieved from https://www.business2community.com/digital-marketing/the-importance-of-digital-marketing-in-2018-02101555

Digital Marketing Philippines. (2018, 10 31). Retrieved from https://digitalmarketingphilippines.com/how-to-choose-the-best-digital-marketing-channel-for-your-business/

Nibusinessinfo. (2018, 10 31). Retrieved from https://www.nibusinessinfo.co.uk/content/benefits-digital-marketing

Relevance. (2018, 10 31). Retrieved from https://www.relevance.com/5-digital-marketing-benefits-that-every-business-should-know-in-2018-and-beyond/

Youtube. (2018, 10 31). Retrieved from https://www.youtube.com/watch?v=NnW0UB8cm6Q